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March 29, 2025 in Advice, Sponsorship

Strategy + Systems: Building Sponsorships That Last

Free webinar: Strategy + Systems – Building Sponsorships That Last, April 22 & 24, 2025, hosted by Slaton Consulting

Who Is This Training For?

This free, live webinar series is designed for small nonprofit teams who are looking to grow sponsorship revenue without adding more stress.

Part One provides an in-depth overview on working with sponsorships with real-world examples. It’s designed to be accessible for those new to sponsorships, while still offering valuable insights and practical strategies for experienced professionals looking to refine their approach.

Part Two includes a demo using Little Green Light, but the principles apply to anyone looking for better ways to manage sponsorships in their existing CRM.

Participants may register for one or both parts.

 

Part One: Sponsorship Demystified (45-60 minutes)

Tuesday, April 22nd at 3:00 PM EDT
  • Understand sponsorships and why they work for both nonprofits and businesses

  • Design attractive, cost-effective sponsorship packages that fit your mission

  • Learn where to find sponsors and how to build partnerships that last

Part Two: Managing Sponsorships in Little Green Light (45-60 minutes)

Thursday, April 24th at 3:00 PM EDT
  • Build a simple sponsorship tracking system in LGL that keeps deliverables, deadlines, and key players organized

  • Use tasks and automations to provide excellent customer service to your sponsors

  • Set yourself up for success with reports that make fulfillment easy

  • Learn simple ways to stay on track—even as a team of one

  • Observe a live demo with plenty of time for questions




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